The promotional strategies SAMSUNG uses to market their SmartTVs



How does Samsung create awareness of SmartTVs

Samsung uses many promotional strategies such as advertisements on YouTube and on TV with eyecatching advertisement materials, and self-explanatory posters to create awareness of their products. 

How does Samsung get consumers to try its SmartTVs

The ad campaign will highlight the significance of memory in enabling quality user experiences with today’s TVs by emphasizing the different pain points that can occur such as low-quality images and limitations of features.

How does Samsung give information about SmartTVs to its customer.

Samsung gives information about its TVs in a variety of ways ranging from attending the relevant trade fairs for each of its TVs to providing print brochures, posters, and specification sheets. And also they allow social media device reviewers to review their products.


How does Samsung retain loyal customers.

Samsung retains its loyal customers by maintaining its brand image by introducing innovative technologies to the market and perceiving the quality of the products at its best. by doing so, they make sure to satisfy their customers.


How does Samsung entice the customer to buy more and use their SmartTVs frequently.

Samsung tries to introduce new and innovative features to the market every time when they launch a product. Since the features are unique customer has to buy their products to experience the features they provide. When Samsung introduces new unique features every time, that motivates customers to buy their products frequently.


What promotions does Samsung use to identify more customers.

Samsung uses different approaches and strategies for its promotion so customers attract to the brand and buy its products.  Therefore, the marketing strategy of the company is strong and it helps the firm to grow and make progress in multiple aspects. Therefore, a successful commercial can increase the public image of the company. With the promotions, Samsung states comparisons with other brand products and shows what can customer gain by using a Samsung product.

Comments

Post a Comment

Popular posts from this blog

Navitas Professional Services - Improvement to WHS

Image
  Work health and safety sometimes called occupational health and safety (OH&S) – involves the management of risks to the health and safety of everyone in your workplace. This includes the health and safety of anyone who does work for you as well as your customers, visitors and suppliers. - business.gov.au- WHS helps to, keep the staff safe and healthy. improve the productivity of the staff reduce the inevitable injuries and illnesses in the workplace reduce the cost of injury and workers' compensation. ensure you meet your legal obligations and employee responsibilities. How to implement WHS in the workplace? As a business owner, you have legal responsibilities to implement health and safety practices in your workplace as soon as you start your business. You need to ensure that your business doesn't create health and safety problems for your employees, contractors, volunteers, visitors, customers, or the public.  In the journey to making the workplace safe, both managemen
Read more

Preventing and managing stress in the workplace

Image
Most of the time people don't pay attention to psychological health like they do to physical health which should be taken into consideration as physical health. When we consider a workspace, mental stress is the most common psychological health hazard people have to deal with. Stress is the feeling of being overwhelmed or unable to cope with mental or emotional pressure. Work-related stress can cause due to several reasons such as, low or high job demand low control Lack of clarity of job role Lack of support from management and colleagues poor working relationships with management and colleagues  Identifying someone in mental stress is tricky, but paying more attention, can be identified before it's too late. There are some key indicators of stress and those are, Change in their normal behavior. Change in their appearance. Sudden Lack of concentration/commitment. Absenteeism. In a workplace, employees can be exposed to mental stress easily due to one or a combination of reason
Read more